Tag: customisation

Lufthansa to Invest €500 Million in Customisation and Digitisation

Reading Time: 3 minutes People are used to arranging their lives according to their customized preferences. To support this, the Lufthansa Group is making major investments in the areas of product customization and digitalization. Between now and 2020, the Lufthansa Group will be investing 500 million euros in the new development and improvement of personalized digital offers alone. Whether […]